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Geoff Rosenbaum of the Principle Group on Branding – Part 1
Today, I’m happy to publish the first of a series of posts from Geoff Rosenbaum. Geoff is the Executive Vice President of Principle Group, an international branding company headquartered in the United...
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Geoff Rosenbaum of the Principle Group on Branding – Part 2
Time for part two from a series of posts from Geoff Rosenbaum. Geoff is the Executive Vice President of Principle Group, an international branding company headquartered in the United Kingdom that...
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Geoff Rosenbaum of the Principle Group on Branding – Part 3
Time for part three from a series of posts from Geoff Rosenbaum, Executive Vice President of Principle Group, an international branding company headquartered in the United Kingdom that recently opened...
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The Ultimate Brand Champion – Hugh Hefner
Brand champions can be extremely powerful, and this week, I wrote an article that was published on the Yahoo! Advertising Blog about the ultimate brand champion – Hugh Hefner. Here is a snippet from...
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New Year’s Resolutions for Your Brand – 10 Things to Try in 2011
This guest post was written by Shawn Parr, CEO of Bulldog Drummond. You can learn more about Shawn at the end of this post. 1. BE COURAGEOUS, OFTEN Take bold steps to stand out from the crowd. Reflect...
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